Customer Lifetime Value (CLV or LTV) is one of the key performance metrics for every SaaS company. Your CLV represents the average amount of money you can expect to earn from a customer over the duration of their engagement with your product.

Correctly tracking how users are using your product and how they engage with it is the key to healthy product analytics.

Understand the product metrics that matter to accurately find optimization opportunities within your product and improve retention.

Analyze user behavior and conversions with cohort reports – the method that mirrors reality.

We have some exciting updates for you: we’ve launched a new navigation menu within the InnerTrends app – it’s now faster and more efficient to get to reports -, plus two more features are now available in beta!

Have you ever tried to find out your best marketing channel only to have a conversation with your team about where a lead came from and which channel should get the credit?

And yes, there are tons of tools out there to help non-technical marketers, but basic coding skills will guarantee that it will totally be worth paying for them.

But are you really ready for the big customers?

When we find an error, it usually leads to one of two questions: