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Category: Activation

[Podcast] Data Democratization: What It Really Is and How It Impacts Team Alignment

[Podcast] Data Democratization: What It Really Is and How It Impacts Team Alignment

6 min read
The Data-led Professional Podcast: Breaking down data democratization one question at a time. ...
[Podcast] Lifecycle Emails and Their Impact on the Customer Journey

[Podcast] Lifecycle Emails and Their Impact on the Customer Journey

4 min read
Welcome to the pilot episode of The Data-led Professional Podcast. With Claudiu Murariu,...
Step 3 of 5: Improve User / Customer Onboarding & Time To Value (TTV)

Step 3 of 5: Improve User / Customer Onboarding & Time To Value (TTV)

4 min read
  Step 3 of 5 on how to double your SaaS revenue using the rule of 72.
Double your SaaS Revenue with this 5-Step Growth Plan

Double your SaaS Revenue with this 5-Step Growth Plan

5 min read
What if I told you there was a proven system to double the revenue of your SaaS company? Imagine...
North Star Metric: What, Why & How to Find It & Track It

North Star Metric: What, Why & How to Find It & Track It

5 min read
The North Star Metric concept is one of the most important aspects of growing a software company...
Marketing Attribution for Software: The Best Multi-Touch Model for SaaS

Marketing Attribution for Software: The Best Multi-Touch Model for SaaS

2 min read
Have you ever tried to find out your best marketing channel only to have a conversation with...
The Software Growth Opportunity Matrix: How do you drive growth?

The Software Growth Opportunity Matrix: How do you drive growth?

2 min read
At first when InnerTrends was built we thought companies that don't analyze data to drive growth...
Active Users: Measuring Business Success with DAU, WAU, and MAU

Active Users: Measuring Business Success with DAU, WAU, and MAU

5 min read
One of the best ways to measure the success of your business is to look at data of active users...
Fast Signup vs. Considered Signup – A SaaS Growth Experiment

Fast Signup vs. Considered Signup – A SaaS Growth Experiment

6 min read
Should you encourage people to sign up right away, or is a considered signup better? How do you...
SaaS Free Trial Benchmarks: Is Your Product Hitting The Mark?

SaaS Free Trial Benchmarks: Is Your Product Hitting The Mark?

7 min read
Do you know if your product’s Free Trial is hitting industry benchmarks? If not, you could be...
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