Author: Julia Murariu

Customer Lifetime Value (CLV or LTV) Formula: How to Calculate It Correctly

Customer Lifetime Value (CLV or LTV) Formula: How to Calculate It Correctly

Customer Lifetime Value (CLV or LTV) is one of the key performance metrics for every SaaS company. Your CLV represents the average amount of money you can expect to earn from a customer over the duration of their engagement with...

What is an analytics data tracking plan and how to build one

What is an analytics data tracking plan and how to build one

Correctly tracking how users are using your product and how they engage with it is the key to healthy product analytics.

Key Metrics You Should Track with Product Analytics

Key Metrics You Should Track with Product Analytics

Understand the product metrics that matter to accurately find optimization opportunities within your product and improve retention.

What is cohort analysis, and why is it important?

What is cohort analysis, and why is it important?

Analyze user behavior and conversions with cohort reports – the method that mirrors reality.

Create world-class with pixfort products

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type...

February 3, 2022

Say Hello to version 3 of Essentials theme

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type...

February 2, 2022

Create stunning websites with Essentials

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type...

February 1, 2022

Everything should be made as simple as possible, but not simpler.

Albert Einstein

Add languages to your website

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type...

January 31, 2022

Everything should be made as simple as possible, but not simpler.

Albert Einstein

Hello world, this is Essentials theme

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type...

January 30, 2022

[Product Update] New Navigation Takes You Faster to Analytics Insights

[Product Update] New Navigation Takes You Faster to Analytics Insights

We have some exciting updates for you: we’ve launched a new navigation menu within the InnerTrends app – it’s now faster and more efficient to get to reports -, plus two more features are now available in beta!

November 8, 2021

Marketing Attribution for Software: The Best Multi-Touch Model for SaaS

Marketing Attribution for Software: The Best Multi-Touch Model for SaaS

Have you ever tried to find out your best marketing channel only to have a conversation with your team about where a lead came from and which channel should get the credit?

October 28, 2020

Five coding hacks every online marketer needs to play with this week

And yes, there are tons of tools out there to help non-technical marketers, but basic coding skills will guarantee that it will totally be worth paying for them.

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