Active Users: Measuring Business Success with DAU, WAU, and MAU

Active Users: Measuring Business Success with DAU, WAU, and MAU

5 min read
One of the best ways to measure the success of your business is to look at data of active users...

Join the #DataDiary

How to break bad news gently to your manager

How to break bad news gently to your manager

4 min read
Take a moment, breath in, breath out. Whatever you do - do not panic! Let me share with you one...
13 Blank State Examples You Can Use to Improve User Experience During Onboarding

13 Blank State Examples You Can Use to Improve User Experience During Onboarding

4 min read
When a new user finishes onboarding and first starts to use an app, they will often see “blank...
Data science is no magic. It's 100% science.

Data science is no magic. It's 100% science.

3 min read
"The magic of driving insights from data" is the title of a recent presentation by a well-known...
Lessons from one year of rewarding data-driven decisions

Lessons from one year of rewarding data-driven decisions

5 min read
Last year we started an experiment. We promised 7 SaaS companies to help them with data-driven...
How To Get Your Customer Lifetime Value (CLV) Right

How To Get Your Customer Lifetime Value (CLV) Right

4 min read
Have you ever considered how calculating Customer Lifetime Value incorrectly could affect your...
How to Measure the True Impact of Transactional Emails

How to Measure the True Impact of Transactional Emails

3 min read
Transactional emails often have open rates of 40-50% and click rates at around 10-20%. It has...
The Growth Hacker’s Guide To Better Onboarding

The Growth Hacker’s Guide To Better Onboarding

7 min read
This is a guest post from Nick Holmes, Marketing Director at Nickelled, a guided tour solution...
User Onboarding: 27 Must Review Resources To Better Activation

User Onboarding: 27 Must Review Resources To Better Activation

13 min read
No matter how great you might think your software product is, it’s very likely that only “30%,...
Is Your SaaS Long Overdue For a Pricing Update? Here Are 10 Ideas To Improve Your SaaS Pricing Strategy

Is Your SaaS Long Overdue For a Pricing Update? Here Are 10 Ideas To Improve Your SaaS Pricing Strategy

9 min read
If you were to re-launch the current version of your product today, how much would you ask your...
Case Study: Improving 123FormBuilder's Pricing Table Boosted Conversions by 21%

Case Study: Improving 123FormBuilder's Pricing Table Boosted Conversions by 21%

12 min read
There are lots of articles out there that tell you what to do in order to increase your...