Active Users: Measuring Business Success with DAU, WAU, and MAU

Active Users: Measuring Business Success with DAU, WAU, and MAU

5 min read
One of the best ways to measure the success of your business is to look at data of active users...

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Hack Your Growth With The Rule of 72. Part 4: Increasing Retention by 12%

Hack Your Growth With The Rule of 72. Part 4: Increasing Retention by 12%

6 min read
This article is part 4 of 6 from our upcoming eBook: Hacking Growth With the Rule of 72....
Hack Your Growth With The Rule of 72. Part 3: Increasing the Onboarding Rate by 12%

Hack Your Growth With The Rule of 72. Part 3: Increasing the Onboarding Rate by 12%

6 min read
This article is part 3 of 6 from our upcoming eBook, Hacking Growth With the Rule of 72. Sign up...
Conversion Rate Optimization: Part 2 of the Growth Hacker's Journey

Conversion Rate Optimization: Part 2 of the Growth Hacker's Journey

9 min read
This article is part 2 of 6 from our upcoming eBook: Hacking Growth With the Rule of 72....
A Growth Hacker's Journey to Double Revenue. Step 1: Increase Traffic by 12%

A Growth Hacker's Journey to Double Revenue. Step 1: Increase Traffic by 12%

8 min read
Have you ever heard about the rule of 72?
Customer Retention Optimization – A Growth Hacker’s Guide

Customer Retention Optimization – A Growth Hacker’s Guide

13 min read
It's Monday morning. You have a coffee on your desk in your favorite mug. You're refreshed and...
Help Scout, Groove, and Kayako: A Case Study On Their

Help Scout, Groove, and Kayako: A Case Study On Their "Delightful" Landing Page Promises

4 min read
The opinion a new customer has about your product begins before they’ve even visited your...
Minimum Viable Test: The Framework We Use To Kill It With Our A/B Tests

Minimum Viable Test: The Framework We Use To Kill It With Our A/B Tests

4 min read
We recently had the opportunity to chat with Dennis van der Heijden, the CEO of Convert, about...
Are you missing the data needed to make a decision? Be smart. Be like John!

Are you missing the data needed to make a decision? Be smart. Be like John!

4 min read
Every SaaS business gets to a point where they have to prioritize the development of their next...
Product Manager vs. Marketer: Who's In Charge of User Onboarding?

Product Manager vs. Marketer: Who's In Charge of User Onboarding?

4 min read
For any SaaS company to grow, two things need to happen: The number of new users needs to...
How to Find The Best Discount For Your Yearly Subscription: 7 Lessons We Learned From Analyzing 100 SaaS Companies

How to Find The Best Discount For Your Yearly Subscription: 7 Lessons We Learned From Analyzing 100 SaaS Companies

5 min read
In the words of jazz singer Mel Tormé, “Talking money is crass, so I’m not going to tell you...