InnerTrends Blog | Data-Driven Insights for Product Growth

When Was The Last Time You Did An Experiment?

Experiments are the stuff of science. Subject of ‘Through the Wormhole’ or appearing on IFLS, we hear about them everyday in connection to a great discovery or major achievement, but never really that close to us. What we marketers miss is...

June 2, 2015

InnerTrends proudly joins the MVP Academy Startup Program

Starting on Monday, March 23rd, our team will take part in a 7-week intensive program during which we will develop a great product and look into opportunities to bring it into the global market. We look forward to meeting all...

March 22, 2015

InnerTrends is live and we have a case study to prove it

Yes, code re-factoring really is as scary as it sounds.

October 7, 2014

6 Ways To Make Error Logs Your New Secret Weapon

You might think of errors as those pesky reminders that your app is not perfect (and who wants to be reminded of that?!?) but they’re also proof that your app is being used by actual real live people, actual real...

August 18, 2014

Five coding hacks every online marketer needs to play with this week

And yes, there are tons of tools out there to help non-technical marketers, but basic coding skills will guarantee that it will totally be worth paying for them.

July 21, 2014

Seven steps to claiming enterprise clients as your own

But are you really ready for the big customers?

June 27, 2014

Errors: your website’s biggest worst kept secret!

When we find an error, it usually leads to one of two questions:

May 29, 2014

Mastering time and context. The big secret of great web analysts

Time Take any web analytics tool for a sprint around the block and you’ll quickly discover how crucial time is.

May 15, 2014

SaaS: The most reliable way to calculate the profit of each marketing channel

Many apps prefer to lure people in with a freebie (free trial, free version, free add-on, you name it) and it’s usually the case that they will invest money to get people using the free product.

May 11, 2014

Launching a New App? What Metrics Should You Track to Be in Control?

At this stage metrics like churn rate, recovery rate, lifetime value mean pretty much nothing to us (but if you are interested in them, here is an article that does them great justice). We need to count on metrics that...

August 29, 2013

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