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Last year we started an experiment. We promised 7 SaaS companies to help them with data-driven decisions by answering every...

Transactional emails often have open rates of 40-50% and click rates at around 10-20%. It has proven time after time...

This is a guest post from Nick Holmes, Marketing Director at Nickelled, a guided tour solution for SaaS companies looking...

This article is part 3 of 6 from our upcoming eBook, Hacking Growth With the Rule of 72. Sign up...

This article is part 2 of 6 from our upcoming eBook: Hacking Growth With the Rule of 72. Pre-order your free copy and...

Have you ever heard about the rule of 72?

It’s Monday morning. You have a coffee on your desk in your favorite mug. You’re refreshed and ready for a...

The opinion a new customer has about your product begins before they’ve even visited your website.

We recently had the opportunity to chat with Dennis van der Heijden, the CEO of Convert, about research they did...

Every SaaS business gets to a point where they have to prioritize the development of their next features and decide...

For any SaaS company to grow, two things need to happen: The number of new users needs to increase and...

Before your app can begin to improve your users’ lives, you have to figure out a way to remove the...