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Category: Retention

6 Less Known Methods To Improve Your Google Analytics Accuracy

6 Less Known Methods To Improve Your Google Analytics Accuracy

5 min read
Ask most data scientists if data needs to be 100% accurate and they’ll tell you no, you simply...
The Best 19 Web Analytics Resources: Books, Blogs, Courses & more

The Best 19 Web Analytics Resources: Books, Blogs, Courses & more

6 min read
After being asked by one of our subscribers “What are the best resources for learning web...
4 Steps to Help Your Developers Work in The Flow

4 Steps to Help Your Developers Work in The Flow

5 min read
This place of total absorption is what’s known as ‘the zone’ or ‘the flow’. Some think of it as...
5 Things Developers Wish Every Marketer Knew

5 Things Developers Wish Every Marketer Knew

4 min read
Having worked with tens of teams, both technical and non-technical, this is what I’ve learned...
Why and how to replicate AB Testing experiments?

Why and how to replicate AB Testing experiments?

4 min read
AB Tests are about people’s reactions, not website elements In Reading Virtual Minds, a book...
Why is the trended customer funnel one of the best reports ever?

Why is the trended customer funnel one of the best reports ever?

3 min read
I first heard of this report via Eric Ries’s book Lean Startup and I remember having a furious...
Once You Choose Your Target Audience, Don’t Stray. AppFolio's RentApp Experience.

Once You Choose Your Target Audience, Don’t Stray. AppFolio's RentApp Experience.

3 min read
 
When Was The Last Time You Did An Experiment?

When Was The Last Time You Did An Experiment?

4 min read
Experiments are the stuff of science. Subject of ‘Through the Wormhole’ or appearing on IFLS, we...
Introducing

Introducing "The Experiment", the monthly resource for marketers who love to experiment

2 min read
If so, today is your lucky day because here at InnerTrends we love experimenting! There is...
InnerTrends is live and we have a case study to prove it

InnerTrends is live and we have a case study to prove it

3 min read
Yes, code re-factoring really is as scary as it sounds.
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