Category: Retention

Data science is no magic. It's 100% science.

Data science is no magic. It's 100% science.

3 min read
"The magic of driving insights from data" is the title of a recent presentation by a well-known...
Lessons from one year of rewarding data-driven decisions

Lessons from one year of rewarding data-driven decisions

5 min read
Last year we started an experiment. We promised 7 SaaS companies to help them with data-driven...
How to Measure the True Impact of Transactional Emails

How to Measure the True Impact of Transactional Emails

3 min read
Transactional emails often have open rates of 40-50% and click rates at around 10-20%. It has...
User Onboarding: 27 Must Review Resources To Better Activation

User Onboarding: 27 Must Review Resources To Better Activation

13 min read
No matter how great you might think your software product is, it’s very likely that only “30%,...
Hack Your Growth With The Rule of 72. Part 4: Increasing Retention by 12%

Hack Your Growth With The Rule of 72. Part 4: Increasing Retention by 12%

6 min read
This article is part 4 of 6 from our upcoming eBook: Hacking Growth With the Rule of 72....
A Growth Hacker's Journey to Double Revenue. Step 1: Increase Traffic by 12%

A Growth Hacker's Journey to Double Revenue. Step 1: Increase Traffic by 12%

8 min read
Have you ever heard about the rule of 72?
Customer Retention Optimization – A Growth Hacker’s Guide

Customer Retention Optimization – A Growth Hacker’s Guide

13 min read
It's Monday morning. You have a coffee on your desk in your favorite mug. You're refreshed and...
Minimum Viable Test: The Framework We Use To Kill It With Our A/B Tests

Minimum Viable Test: The Framework We Use To Kill It With Our A/B Tests

4 min read
We recently had the opportunity to chat with Dennis van der Heijden, the CEO of Convert, about...
Are you missing the data needed to make a decision? Be smart. Be like John!

Are you missing the data needed to make a decision? Be smart. Be like John!

4 min read
Every SaaS business gets to a point where they have to prioritize the development of their next...
Product Manager vs. Marketer: Who's In Charge of User Onboarding?

Product Manager vs. Marketer: Who's In Charge of User Onboarding?

4 min read
For any SaaS company to grow, two things need to happen: The number of new users needs to...