Onboarding is defined as the moment from which a user creates their account with your product or app, to the moment when the promise of your product or app is delivered to them for the first time.
This promise is the value that your product or app can deliver to him or her.
It’s one of the most critical stages in the customer journey – if the onboarding process isn’t utilized correctly, you might establish an unsuccessful set up for encouraging users to upgrade to a long-term, paid plan.
The faster you can guide users through the onboarding process and arrive at completion, the better: successful onboarding has a large influence on your free trial to paid conversion rates.
But how do you know where to get started in making your onboarding process a fast and smooth experience for the user?
In-app onboarding tools have been introduced throughout the data science industry to help you do just that – from creating product tours and checklists, these tools help you optimize your onboarding process to its full potential, and the best part is that more often than not, they require zero coding skills on your end. They take care of that for you!
Here’s a list of in-app onboarding tools that are absolutely worth checking out:
Appcues is a user onboarding tool for SaaS products. It’s a no-code software that enables even non-technical teams to track and analyze product usage, build in-app onboarding tools, and run customer surveys.
Features:
Pricing: Appcues’ pricing plan starts at $299/mo for up to 2,500 users with monthly payments. It drops down to $249/mo when paid annually. You can increase the monthly user limit with the same plan and an updated price.
Chameleon is a platform that empowers SaaS teams to build user onboarding to increase feature and product adoption, collect feedback, and improve product experiences without coding skills or technical knowledge.
Features:
Pricing: Chameleon’s price plans start at $279/mo for up to 2,000 users.
As a user onboarding software, Userflow lets you build onboarding checklists and product tours tailored for your product.
Features:
Pricing: Userflow’s pricing plan starts at $250/mo with a monthly payment for up to 3,000 users.
Userpilot is a user onboarding software designed to boost user adoption through behavior-driven product experiences. You can build highly customizable and personalized onboarding flows for new signups, trigger interactive tips, run surveys, and more using this tool.
Features:
Pricing: Userpilot’s price plans start at $249/mo for up to 2,500 monthly users.
Even though your users look through the features page and sign up for your product, they may miss several points where they can get more value from your service. That’s where onboarding comes into play. UserGuiding is one of the most cost-effective user onboarding softwares on the market, ensuring you’re able to guide your users like a pro.
The best part? You need zero coding skills to start creating onboarding flows thanks to its drag-and-drop interface. Consequently, it increases product adoption and reduces churn rates.
Features:
Pricing: Userguiding’s price plans start at $99/mo for up to 2,500 monthly users.
Walkme is a Digital Adoption Platform designed to maximize user adoption of your digital assets. One of its many solutions, customer onboarding, helps you detect and overcome any friction or struggles during the product adoption process and ensure smooth user experiences.
Features:
Pricing: Get a quote based on your specific needs here https://www.walkme.com/pricing/.
Hopscotch is a simple user onboarding tool designed for SaaS startups to streamline the process of building interactive product tours.
Features:
Pricing: Hopscotch’s pricing plans start at $99/mo for up to 3,000 monthly users.
Intercom is one of the most well-known customer communications platforms, while offering functionality aimed at onboarding users too. It unifies every aspect of the customer journey, from conversion to engagement to support.
Features:
Pricing: Intercom’s pricing plan starts at $79/mo for the starter pack and can increase depending on extra features.
Helppier is another tool dedicated solely to onboarding new users. Helppier makes it easy to engage and help users online. Turn users into customers with interactive user guides, tooltips, pop-ups, warnings, and more. No coding, no headaches.
Features:
Pricing: Helppier’s pricing plan starts at $49/mo with a yearly payment for up to 1000 MAUS
Inline Manual is a Digital Adoption Platform that helps you create interactive walkthroughs, tooltips, surveys and support articles right in your app.
Inline Manual allows you to customize your messages, time your communications to increase relevance, while using analytics to improve the process.
Main features:
Pricing: Inline Manual’s pricing plan starts at $158/mo with a yearly payment for up to 250 monthly active users.
Freshdesk is an omnichannel customer service software designed to enable businesses of all sizes to deliver smoother customer experiences. It’s a cloud-based tool, converting requests coming in via email, chat, web, form, and social info tickets and gathers them all in one ticket resolution channel.
Moreover, you can automate your workflows, manage SLAs (service level agreement), and provide self-service with chatbots.
Features:
Pricing: Freshdeck offers multiple plans and pricing options separated into two categories- Support Desk plans or Omnichannel plans. Learn more here: https://freshdesk.com/pricing.
Bonjoro is often used by sales teams to send personalized videos to leads, but it’s also ideal for users in the midst of onboarding. Bonjoro notifies you whenever a user takes an action you’ve flagged so you can record and send them a personalized video.
Features:
Pricing: Bonjoro’s pricing plan includes the Forever Free plan, available for up to 3 users and 50 videos/month. Starter pack starts at $19/mo.
When it comes to user onboarding, your goal is to reduce friction and drive users to your onboarding flow as quickly as possible. One potential roadblock is the login. Many people forget logins or don’t want to create a new account, leading them to just walk away instead.
But that doesn’t mean you should allow the rush to turn your app into a security hazard. With a tool like Auth0, you can activate users immediately during onboarding and personalize their experience with single sign-on (SSO) across platforms, and social login through Google, Facebook, and Twitter.
Features:
Pricing: Auth0’s free plan works for companies with up to 7,000 users, and paid plans start as low as $23/mo.
Stay on top of the status and progress of your onboarding program at any time. Use Totango‘s ready-built dashboards with best-practice onboarding metrics or customize them with the unique goals and onboarding KPIs for your business. Whether you have a high-touch program or you want to onboard customers digitally, Totango’s Onboarding SuccessBLOCs have what you need to jumpstart your program.
Features:
Pricing: Totango’s free plan works for companies with up to 100 customer accounts, and paid plans start as low as $199/mo.
With Stonly, you can leverage interactive guides while layering on user data to make the onboarding experience hyper-relevant. No-code implementation makes it easy to create, launch, and update an integrated experience without needing a developer. To better optimize the journey, you can easily track which paths users are taking by segment, including where they’re getting stuck or dropping off.
Features:
Pricing: Stonly’s free plan works for companies with up to 1,000 guide views, and paid plans start as low as $49/mo.
Digital product adoption made simple. Usetiful aims to close the gap between users and digital systems. Product tours and contextual help increase user retention and engagement in any digital software.
Features:
Pricing: Usetiful’s free plan works for companies with one product tour & one page with smart tips. 2000 assists, and paid plans start as low as $29/month.
The number of in-app onboarding tools available for data science people is incredible – we hope you found this list helpful as you search for the perfect tool for you and your product. We recommend using an in-app onboarding tool in combination with other tools in the martech stack such as product analytics tools.