A Growth Hacker’s Journey to Double Revenue
The Rule of 72
Double your revenue with this 6-step guide for SaaS companies packed with:
- actionable growth strategies
- case studies from growth experts
Learn how to optimize each step by 12%:
- traffic to your business
- signup conversion rate
- onboarding rate
- retention rate
- checkout conversion rate
- revenue
The result will blow your mind!
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ABOUT THE AUTHOR - CLAUDIU MURARIU
- Claudiu was featured in: Entrepreneur, Inc, Moz, etc.
- Leads the data team at InnerTrends, implementing dedicated subscription businesses data science algorithms.
- Trusted by SaaS companies like Customer.io, 2Checkout, BitDefender, Swydo, Woodpecker and enterprises like Poppulo, Orange and Avon.
Contributors
INDEX
Time to double your growth
- A Growth Hacker’s Journey to Double Revenue 13
- Have you ever heard about the rule of 72? 13
- How to Apply the Rule of 72 for SaaS Growth Hacking 14
- Increase traffic to your business by 12% 16
- Increasing Traffic for B2B Companies 16
- Increasing Traffic for B2C Companies 25
- Increase your Signup Conversion Rate by 12% 34
- Guiding Visitor Through the Signup Journey 34
- Tailoring a Great Signup Experience For Your User 35
- How to Drive Up the Conversion Rate of Your SaaS 37
- Types of signup forms 38
- Setting Expectations and Conducting Your A/B Test 48
- Increase the Onboarding Rate by 12% 51
- Customer Onboarding = Your Product’s First Date 51
- SaaS Customer Onboarding Optimization Starter Pack 52
- Analyzing User Behavior During Onboarding 55
- Optimizing The User Onboarding of Your SaaS Company 58
- B2B Customer Onboarding Optimization 59
- B2C User Onboarding Optimization 60
- Increase Retention by 12% 64
- Customer Retention Optimization for B2B 65
- Customer Retention Optimization for B2C Apps 70
- Increase the Checkout Conversion Rate by 12% 73
- Accurately track the checkout conversion rate 74
- Understanding people’s behavior in the ordering process 75
- The average checkout conversion rate for SaaS apps 76
- How can you raise your checkout conversion rate by 12%? 77
- What should the email contain to be efficient? 78
- Trying various payment methods 78
- Have a sales team ready to recover potential clients 79
- Increase Revenue from purchases by 12% 80
- Is Your SaaS Long Overdue For a Pricing Update? 81
- Strategies on how to experiment with your pricing 81
- What I’d like you to remember 96
What growth experts said about this book
Trevor Hatfield
- B2B SaaS Consultant & Founder at Inturact -
Susan Nabeth
- Founder and CEO of Success Track Enterprise. -