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Category: Activation

Is your churn problem actually an onboarding problem?

Is your churn problem actually an onboarding problem?

4 min read

Trying to sort out retention on its own is like hoping to solve a medical issue by dealing with the...

Here’s how we helped a customer optimize their live chat strategy

Here’s how we helped a customer optimize their live chat strategy

4 min read

If you offer live chat in your app, you will surely have asked yourself one of the following...

How to make the most of your CRM using customer behavior data

How to make the most of your CRM using customer behavior data

5 min read

Can you imagine the work of an FBI detective being based solely on witness testimonies?

Don't repeat others’ data tracking and storing mistakes! Here’s how to avoid them.

Don't repeat others’ data tracking and storing mistakes! Here’s how to avoid them.

5 min read

Some companies track their mission critical data client side. Don't!

Essential questions any SaaS business needs to answer before trying to optimize the onboarding process

Essential questions any SaaS business needs to answer before trying to optimize the onboarding process

4 min read

Are you are having problems with the onboarding process?

Is it a good idea to reduce the Time to First Value at any cost?

Is it a good idea to reduce the Time to First Value at any cost?

4 min read

Everyone struggles to improve their on-boarding process in order to convince more and more...

Why basing your reports on sign-ups and not on on-boarded users offers a fake perspective on your business growth

Why basing your reports on sign-ups and not on on-boarded users offers a fake perspective on your business growth

5 min read

13 Blank State Examples You Can Use to Improve User Experience During Onboarding

13 Blank State Examples You Can Use to Improve User Experience During Onboarding

4 min read

When a new user finishes onboarding and first starts to use an app, they will often see “blank...

Lessons from one year of rewarding data-driven decisions

Lessons from one year of rewarding data-driven decisions

5 min read

Last year we started an experiment. We promised 7 SaaS companies to help them with data-driven...

How to Measure the True Impact of Transactional Emails

How to Measure the True Impact of Transactional Emails

3 min read

Transactional emails often have open rates of 40-50% and click rates at around 10-20%. It has...

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