Author: innertrends

InnerTrends is ISO Certified

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Offering You Top-Notch Quality and Information Security Management Systems

[Podcast] How To Build A Tracking Strategy For Your Customer Data

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Why and how you should build a customer data tracking plan and what happens if you don’t

An analysis of the role of the pricing page in your conversion funnel

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This was the hypothesis of one of our clients: a complex pricing strategy leads to lack of clarity and thus to fewer sign-ups.

Help Scout, Groove, and Kayako: A Case Study On Their Delightful” Landing Page Promises”

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The opinion a new customer has about your product begins before they’ve even visited your website.

How to Find The Best Discount For Your Yearly Subscription: 7 Lessons We Learned From Analyzing 100 SaaS Companies

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In the words of jazz singer Mel Tormé, “Talking money is crass, so I’m not going to tell you what I made last year.”

A Growth Hacker’s Guide to Onboarding Your First 100 Users

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Before your app can begin to improve your users’ lives, you have to figure out a way to remove the friction that stands between them and the value that your product delivers.

The Best 19 Web Analytics Resources: Books, Blogs, Courses & more

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After being asked by one of our subscribers “What are the best resources for learning web analytics?”, we decided to compile a list of the best web analytics resources we could recommend, and made it into this article.